Name: DIGITAL MARKETING 101 WITH THE GBCC & SPERLING INTERACTIVE
Start: 2021-04-22T12:00:00-04:00
End: 2021-04-22T13:00:00-04:00
Location: ZOOM

Do consumers really support businesses because they’re chamber members?

Yes!
According to a scientific web-based survey of 2,000 adults nationwide conducted by The Schapiro Group out of Atlanta. A sampling of some of the survey results follows:

Most consumers (59%) think that being active in the local chamber of commerce is an effective business strategy overall. It is 29% more effective, however, for communicating to consumers that a company uses good business practices and 26% more effective for communicating that a business is reputable.
When consumers know than an insurance company is a member of the chamber of commerce, they are 43% more likely to consider buying insurance from it.
When consumers know that a small business is a member of the chamber of commerce, they are 44% more likely to think favorably of it and 63% more likely to purchase goods or services from the company in the future.

Instant Credibility

Do consumers really support businesses because they’re chamber members?

Yes!

When consumers know than an insurance company is a member of the chamber of commerce, they are 43% more likely to consider buying insurance from it.

When consumers know that a small business is a member of the chamber of commerce, they are 44% more likely to think favorably of it and 63% more likely to purchase goods or services from the company in the future.